Cadillac F1 Merchandise & Team Gear
Cadillac is the newest name on the grid, and its merchandise has two immediate draws: inaugural-season collectibility and Sergio Pérez, whose fanbase travels in numbers no other driver on a new team has ever brought with him.
Where to buy official Cadillac F1 merchandise
Official team store
Cadillac F1 Team Store
Launched for the team's debut season; much of the range is a Tommy Hilfiger collaboration.
Official F1 Store collection
Cadillac at the F1 Store
These are external stores run by the team and Formula 1 — Formula 1 Archive doesn't sell merchandise and isn't affiliated with either shop. Links open in a new tab.
What Cadillac F1 fans actually buy
Inaugural-season cap
First-year merchandise from the first all-new American works team in decades — the definition of a future collectible, whatever the on-track results.
Sergio Pérez driver line
Pérez brings one of the largest single-driver fanbases in the sport; his Cadillac range is the team's immediate volume seller, especially around the Mexico City race.
American-heritage lifestyle pieces
Cadillac's brand catalogue — chrome-era Americana meets motorsport — gives its lifestyle range a look nothing else on the grid has.
The history behind the gear
Cadillac's 2026 entry made it the first all-new American works constructor in modern F1 history, backed by General Motors. Its story is just beginning — the archive tracks every race of the debut season as it happens.
Before you buy
Team kit is replaced every season, which cuts both ways: current-year replica gear holds its look for exactly one championship, while end-of-season sales (typically November–January) discount the outgoing kit heavily. If you're not chasing the current livery, waiting until the season ends is the single best way to pay less for identical quality.
Counterfeits are common on marketplace sites, especially for Cadillac F1 caps and shirts. Official gear is only sold through the stores linked above, trackside at Grands Prix, and a small set of licensed retailers — if a price looks too good outside those channels, it usually is.